Website: https://why-property.com Business: Max Scott Property Ltd
Effective Date: 27 May 2026 Last Updated: 27 May 2026

Please read these Terms of Use carefully before accessing or using this website. By accessing https://why-property.com (the "Website"), using any interactive tool, submitting any form, or engaging with any content hosted here, you confirm that you have read, understood, and agree to be bound by these Terms in their entirety.
If you do not agree with any part of these Terms, you must immediately cease using the Website.

1. Who We Are
Max Scott Property Ltd ("we", "us", "our") is a company registered in England and Ireland. Our registered company address is Maritime House, Basin Road North, Hove, BN41 1WR.
The Website operates at https://why-property.com and is a professional education and strategy platform designed to support individuals in developing their understanding of property investment frameworks, wealth-building principles, and portfolio strategy.
We are not a financial services firm. We are not authorised or regulated by the Financial Conduct Authority (FCA) for the purposes of providing financial advice, investment advice, or any regulated financial service.
For enquiries regarding these Terms, contact us at: hello@maxscottproperty.com

2. Scope and Acceptance of Terms
These Terms of Use govern your access to and use of the Website, including but not limited to:

• All written, visual, and interactive content published on the Website

• The Five Timeless Forces educational framework

• Investor archetype identification features and filters

• Proprietary frameworks, tools, and resources including Lease IQ, The Property Investment Compass, Master Key, Ireland Market Exposure, Capital Partnerships, and Specialist Supported Housing

• Any lead-generation forms, email capture mechanisms, or consultation booking flows

By using any part of the Website, you represent that:
(a) You are at least 18 years of age; (b) You have the legal capacity to enter into binding agreements; (c) You are accessing the Website for lawful, personal, or commercial educational purposes only; and (d) You are not acting as an agent of a competitor business or seeking to misappropriate our proprietary content, tools, or frameworks.

3. No Financial or Investment Advice: Mandatory Disclaimer
This section is of critical importance. Please read it in full before using this Website or any tool hosted on it.

3.1 Educational Purpose Only
All content, tools, frameworks, models, calculations, data outputs, written commentary, video content, and any other material made available on this Website (including, without limitation, the Five Timeless Forces framework, Lease IQ, The Property Investment Compass, Master Key, Ireland Market Exposure, Capital Partnerships, and Specialist Supported Housing) are provided strictly and exclusively for general educational and informational purposes.
Nothing published or communicated on this Website, whether in written, interactive, verbal, or digital form, constitutes:

• Financial advice within the meaning of the Financial Services and Markets Act 2000 (FSMA 2000);

• Investment advice, regulated investment advice, or a personal recommendation to acquire, dispose of, or hold any investment or financial product;

• Tax advice, accounting advice, or legal advice of any kind;

• A guarantee, representation, or warranty of any investment outcome, return, capital preservation, or portfolio performance.
   

3.2 Interactive Tools: Specific Disclaimer
The interactive diagnostic tools hosted on this Website generate outputs (including but not limited to archetype classifications, suggested investment approaches, wealth stage indicators, or framework recommendations) that reflect general educational frameworks only.
These outputs:

• Are based solely on the information you choose to input;

• Are not tailored to your individual financial circumstances, tax position, risk profile, or investment objectives;

• Do not constitute a personal recommendation as defined under the FCA's Conduct of Business Sourcebook (COBS);

• Should not be relied upon as the basis for any financial, investment, or property purchasing decision.
   

3.3 Seek Independent Advice
Before making any investment decision (including the acquisition, disposal, or restructuring of any property or financial asset) you should seek independent, qualified advice from:

• An FCA-authorised independent financial adviser (IFA);

• A qualified solicitor or conveyancer regulated by the Solicitors Regulation Authority (SRA) or the Council for Licensed Conveyancers (CLC);

• A chartered accountant or tax specialist regulated by ICAEW, ACCA, or CIOT, as appropriate to your circumstances.
   

3.4 No Regulated Activity
Max Scott Property Ltd does not carry on any regulated activity as defined under FSMA 2000 or any subsidiary legislation. Nothing on this Website should be construed as an attempt to carry on regulated activity or to circumvent FCA regulation.

3.5 Full Assumption of Risk
You acknowledge and agree, without limitation or qualification, that:
(a) All investment in property carries inherent financial risk, including the risk of total or partial loss of capital;
(b) Property values can fall as well as rise and past performance is not indicative of future results;
(c) Any decision to invest in property, restructure your finances, or alter your investment strategy is made entirely at your own risk and on your own independent judgement;
(d) You assume 100% of the financial, legal, and personal risk arising from any action you take based on, or in connection with, your use of this Website or its tools;
(e) Max Scott Property Ltd, its directors, employees, consultants, contributors, and affiliates shall bear no responsibility whatsoever for the outcome of any investment decision made by you, whether or not that decision was influenced by content accessed through this Website.

4. Intellectual Property Rights
4.1 Ownership
All intellectual property rights in and to the Website and its content are owned by or exclusively licensed to Max Scott Property Ltd. This includes, without limitation:

• The trading name Why Property and the registered business name Max Scott Property Ltd

• The Five Timeless Forces framework: its name, sequencing, educational structure, and all derivative materials

• Lease IQ: its name, content, methodology, and associated resources

• The Property Investment Compass: its name, framework architecture, and visual or written representations

• Master Key: its name, educational content, and associated delivery materials

• Ireland Market Exposure: its name, analytical framework, content, and associated resources

• Capital Partnerships: its name, methodology, content, and associated delivery materials

• Specialist Supported Housing: its name, educational content, framework, and associated resources

• All written copy, page layouts, graphics, illustrations, video content, and audio content published on the Website

• All investor archetype classifications, naming conventions, and diagnostic logic embedded in the Website's tools

These names, frameworks, and tools are proprietary assets of Max Scott Property Ltd and are protected under the laws of England and Ireland, including (where applicable) trade mark law, copyright law, and the law of confidence.

4.2 Prohibited Use
You may not, without our prior written consent:
(a) Reproduce, copy, duplicate, scrape, frame, or mirror any part of the Website or its content for any commercial purpose;
(b) Use, adopt, register, or exploit any of our proprietary framework names, tool names, or methodology names (including Lease IQ, The Property Investment Compass, Master Key, Ireland Market Exposure, Capital Partnerships, Specialist Supported Housing, and Five Timeless Forces) in any business, product, service, or marketing material;
(c) Create derivative works based on our educational frameworks or diagnostic tools;
(d) Represent to any third party that you are affiliated with, endorsed by, or licensed by Max Scott Property Ltd;
(e) Use automated means, including bots, scrapers, or crawlers, to extract content or data from this Website for any commercial, analytical, or competitive purpose;
(f) Reverse-engineer, decompile, or attempt to extract the underlying logic, scoring methodology, or data architecture of any interactive tool hosted on the Website.

4.3 Competitor Use
If you are accessing this Website as a director, employee, consultant, or agent of a business operating in the property education, property investment, or financial services sectors, you are expressly prohibited from using any content, framework, tool output, or methodology from this Website for any competitive or commercial purpose. Any such use constitutes a material breach of these Terms and may expose you to legal action, including claims for damages, an account of profits, and injunctive relief.

4.4 Permitted Use
You are permitted to access the Website for personal, non-commercial educational purposes. You may share links to publicly available pages on the Website, provided such sharing is not misleading and does not imply any affiliation or endorsement.

5. Limitation of Liability
5.1 No Liability for Investment Outcomes

To the fullest extent permitted by applicable law, Max Scott Property Ltd, its directors, officers, employees, agents, consultants, and licensors shall not be liable to you or any third party for:
(a) Any loss of capital, loss of profit, loss of anticipated savings, or loss of investment return arising from any property investment or financial decision made by you, whether or not that decision was informed or influenced by this Website;
(b) Any decline in property values, market corrections, interest rate changes, legislative changes, or other macroeconomic events that affect the performance of your investment portfolio;
(c) Any indirect, consequential, special, or incidental loss of any kind, even if Max Scott Property Ltd has been advised of the possibility of such loss;
(d) Any reliance placed on the output of any tool or resource hosted on the Website, including the Five Timeless Forces framework, Lease IQ, The Property Investment Compass, Master Key, Ireland Market Exposure, Capital Partnerships, and Specialist Supported Housing;
(e) Any loss arising from your failure to seek and obtain independent qualified financial, legal, or tax advice prior to making any investment decision.

5.2 Accuracy of Content
We make reasonable efforts to ensure the accuracy and currency of the educational content published on this Website. However, we do not warrant that any content is accurate, complete, up to date, or free from error. Property markets, tax law, and financial regulation change. You are responsible for verifying the accuracy and current applicability of any information before relying on it.

5.3 Third-Party Services
The Website may contain links to or integrations with third-party websites, services, or platforms. We are not responsible for the content, practices, or privacy standards of any third-party service. The inclusion of a link does not constitute endorsement.

5.4 Cap on Liability
Where liability cannot be excluded entirely by law, our total aggregate liability to you arising out of or in connection with your use of this Website shall not exceed £100 (one hundred pounds sterling), regardless of the basis of the claim.

5.5 Exceptions
Nothing in these Terms excludes or limits liability for:
(a) Death or personal injury caused by our negligence; (b) Fraud or fraudulent misrepresentation; (c) Any liability that cannot lawfully be excluded under applicable English law.

6. User Conduct and Prohibited Activities
You agree not to use this Website in any way that:
(a) Is unlawful, fraudulent, or harmful;
(b) Involves the transmission of unsolicited commercial communications;
(c) Involves uploading or transmitting any content that is defamatory, obscene, offensive, or in breach of any third party's rights;
(d) Attempts to gain unauthorised access to any part of the Website, its underlying systems, or any associated database or server;
(e) Introduces any virus, malware, or other malicious code;
(f) Disrupts, degrades, or places an unreasonable load on the Website's infrastructure;
(g) Is intended to extract competitive intelligence or proprietary methodology for use in a competing business.
Any breach of this section may result in immediate suspension of your access to the Website and, where appropriate, may be referred to law enforcement authorities.

7. Data Collection and Privacy
7.1 Data We Collect
To use certain features of this Website (including accessing diagnostic tools, premium educational resources, or requesting a consultation) you may be asked to submit personal data, including your name and email address.

7.2 How We Use Your Data
Data collected through the Website's forms and tools is used to:
(a) Deliver your diagnostic results and any associated educational resources;
(b) Send you relevant follow-up communications, educational content, and information about our programmes and services, where you have provided consent to receive such communications;
(c) Improve the functionality and relevance of the Website's tools and content.

7.3 Your Rights
Your personal data is processed in accordance with our Privacy Policy, which is incorporated into these Terms by reference and is available at https://www.why-property.com/privacypolicy. The Privacy Policy sets out your rights under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, including your rights of access, rectification, erasure, and objection.
Where you are accessing the Website from the Republic of Ireland, your data is additionally processed in accordance with applicable Irish data protection law, including the Data Protection Act 2018 (Ireland) and the provisions of the EU General Data Protection Regulation (EU GDPR) as applicable in Ireland.

7.4 Consent to Marketing
Where you submit your email address to receive diagnostic results or access resources, you may also be invited to opt in to our broader educational communications. You are not obligated to opt in to marketing communications as a condition of receiving your results. You may withdraw consent at any time by using the unsubscribe link included in any marketing email or by contacting us directly.

8. Website Availability
We do not guarantee that the Website will be available at all times or free from interruption. We reserve the right to suspend, withdraw, or restrict access to all or any part of the Website at any time, for operational, maintenance, or commercial reasons, without notice and without liability to you.

9. Modifications to the Website and These Terms
9.1 Website Content
We reserve the right to amend, update, remove, or expand any content on the Website at any time without notice. This includes the tools, frameworks, resources, and educational materials available on the Website.

9.2 These Terms
We may update these Terms of Use from time to time to reflect changes in our business, legal obligations, or the Website's functionality. The "Last Updated" date at the top of this document will be revised accordingly. Your continued use of the Website following any update constitutes your acceptance of the revised Terms.
We recommend reviewing these Terms periodically.

10. Governing Law and Jurisdiction
10.1 Governing Law
These Terms of Use and any dispute or claim arising out of or in connection with them (including non-contractual disputes or claims) shall be governed by and construed in accordance with the laws of England and Ireland.
Where you are accessing this Website from the Republic of Ireland, you acknowledge that the laws of England and Ireland shall nonetheless apply as the governing law of these Terms, save where mandatory provisions of Irish consumer law or data protection law apply to you.

10.2 Jurisdiction
You agree to submit to the exclusive jurisdiction of the courts of England and Ireland for the resolution of any dispute or claim arising under or in connection with these Terms. Where you are a resident of the Republic of Ireland, you retain the right to bring proceedings in the Irish courts to the extent required by applicable mandatory Irish law.

11. Severability
If any provision of these Terms is found to be unenforceable or invalid by a court of competent jurisdiction, that provision shall be limited or eliminated to the minimum extent necessary, and the remaining provisions shall continue in full force and effect.

12. Entire Agreement
These Terms of Use, together with our Privacy Policy, constitute the entire agreement between you and Max Scott Property Ltd with respect to your use of this Website. They supersede all prior representations, agreements, and understandings, whether oral or written, relating to the same subject matter.
No failure or delay by us in exercising any right under these Terms shall constitute a waiver of that right.

13. Contact
If you have any questions about these Terms of Use, wish to report a breach, or require clarification on any clause, please contact us at:
Max Scott Property Ltd Registered Address: Maritime House, Basin Road North, Hove, BN41 1WR
Email: hello@maxscottproperty.com
Website: https://why-property.com

© Max Scott Property Ltd. All rights reserved. No part of this document may be reproduced or adapted without prior written consent.